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Breguet’s best watch in years has one problem
A $185,000 tourbillon, when prototypes aren’t ready, and whether you can ever really see everything.
Oct 30
•
Tony Traina
33
11
Attention is the easy part.
A microbrand refunds every pre-order, Adam Golden on who’s propping up the indie market, and a familiar Vacheron that photographs better in Malibu.
Oct 24
•
Tony Traina
44
12
1
1:04:22
Making ‘Chasing Time,’ the First Real Watch Documentary (w/ Adam Golden and Chris Gary)
Why a record auction result isn’t your exit price, plus a year inside the watch world on camera.
Oct 23
•
Tony Traina
6
6
An Introduction to Unpolished
A start here guide for new enthusiasts and collectors.
Jul 17
•
Tony Traina
16
‘Uncomplicated’ Americans: Notes from New York Watch Week
Everything I saw and heard this weekend, from a quiet firing at LVMH to Bradley Taylor’s full order book.
Oct 19
•
Tony Traina
62
35
6
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26 Incredibly Niche Watches I Love
Feb 18
•
Tony Traina
136
66
4
10 New Watches I'd Actually Buy at Retail
Jun 26
•
Tony Traina
99
40
3
47 Unpolished Rules for Watch Collecting
Sep 25, 2025
•
Tony Traina
95
57
5
Price Increases, Indie Allocation, and Getting Excited for 2025 | Q&A
Jan 25, 2025
•
Tony Traina
87
13
3
Unpolished us the newsletter for watch collectors.
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Unpolished Watches
The newsletter for watch collectors. Recs on what to buy (and not to). From a former Hodinkee editor.
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Forget Ebel. Zenith did the 90s El Primero best
The De Luca, Rainbow Flyback, and the Chronomaster I’d buy, plus six for sale right now, all under $7k.
Oct 12
•
Tony Traina
34
16
10 things I just learned about Lange & Söhne
Why Lange melted its Wellendorff bracelets, and what else its CEO and head of product development told me.
Oct 8
•
Tony Traina
67
26
1
Am I Buying Microbrands All Wrong?
500-word on the Fears Brunswick Perpetual Calendar + September Recap
Oct 3
•
Tony Traina
22
13
Am I Buying Microbrands All Wrong? (w/ Zach Kazan, Worn & Wound)
Zach Kazan is the managing editor of Worn & Wound, and he’s covered microbrands as closely as anyone for the last decade.
Oct 2
•
Tony Traina
8
54:26
13 vintage details I never stop thinking about | Sunday Edition
Tiny pyramids, a parking emoji, and the best ‘script’ ever put on a dial.
Sep 27
•
Tony Traina
59
24
2
Titaniumize Everything (w/ Austin Rogers, @rehaut)
Austin Rogers is a New Yorker by way of Ohio, and goes by @rehaut on Instagram.
Sep 25
•
Tony Traina
9
1
54:10
Late to the trend, and better for it | Moser Streamliner 34 Review
A week with Moser’s smallest sports watch. Plus, why Rolex doesn’t need scarcity.
Sep 22
•
Tony Traina
53
19
2
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Chrono24 Collection Interview
Watchonista 30 under 30ish
On The Enduring Beauty of Simple Watches (Bezel Interview)
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